NOT THE MAINSTREAM is a newborn company that grew out of a hobby project with which we initially just wanted to do something for the community, the sport we loved. We experienced a huge demand that we couldn’t answer with just a side project, which is why we decided to seize the opportunity and create something bigger.

This startup is providing coaching/tutorial apps for different badass sports aside the mainstream. We want to give people the chance to dive deeper into their hobbies, the thing they love. We love.

Our sports are identity-giving, people who are practicing them usually make them play a big role in their lives. We are taking pride in this special feature, want to celebrate our users and enable them to flexibly strengthen their skills as amazing athletes.