Digital Marketing Specialist (m/w/d)
Do you want to be part of the supermarket revolution? Picnic offers you the opportunity to work in an innovative start-up culture where everything you do matters. With a data-driven approach and an incredible service, Picnic strives to make grocery shopping simple, fun, and affordable for everyone. Known for our just-in-time supply-chain and a unique last-mile delivery strategy, we have become one of the fastest-growing companies in Europe!
Where you fit in
As our Digital Marketing Specialist (m/w/d) you help us grow our customer registrations in existing Picnic hubs. You’re responsible for taking on the daily and weekly decision making across our paid online-marketing channels, such as Google and Facebook. Together with our Business Analysts you build reporting and dashboards and analyze all insightful data that is necessary to keep an overview of all channels.
You live and breath our acquisition numbers, know registrations across all channels, and what levers to work to impact registrations and the cost of them.
Not only will you execute but also proactively search for new ways forward and look for improvements in our online-marketing presence in each hub in order to effectively scale up our customer acquisition.
What you do
- Set up campaigns on Google, Facebook, Taboola, etc.
- Manage performance of campaigns and channels by balancing costs and registration targets
- Maintain an overview of all paid channels and execute changes to our setup if necessary
- Manage budget distribution across channels
- Build insightful reporting for paid acquisition
What you need
- Bachelor’s or Master’s degree in Digital Marketing, Marketing, Business Administration or equivalent
- 2-4 years of work experience preferably related to acquisition marketing using google or facebook ads manager
- Analytical mindset and interest to work with data
- Ability to work in an organized manner and to put structure into new processes
- Drive to improve processes and take responsibility
- You are hands-on and are able to execute from idea to implementation
- Fluency in German and English
What are the Picnic Perks?
- Steep learning curve by taking on responsibility from day one
- Freedom to realize own projects and implement your ideas
- Be part of a team with ground-breaking entrepreneurs, creative minds, and out-of-the-box-thinking colleagues
- No hierarchical thinking: Be your own leader!
- Participate in team events, Christmas or summer parties, and cosy barbeques
Up for the challenge? Then join us and be part of the Picnic team!
Am Besten verweist du bei der Bewerbung darauf, dass du diese offene Position auf Startup Joblist gefunden hast.
Technology, smart planning, and a fleet of electric vehicles lead to less food waste and fewer food miles. Picnic is competitive and sustainable. Software is helping us lead a grocery revolution. But we don’t just sell apples. Our entire operation […]
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Do you want to be part of the supermarket revolution? Picnic offers you the opportunity to work in an innovative start-up culture where everything you do matters. With a data-driven approach and an incredible service, Picnic strives to make grocery shopping simple, fun, and affordable for everyone. Known for our just-in-time supply-chain and a unique last-mile delivery strategy, we have become one of the fastest-growing companies in Europe!
Where you fit in
As our Digital Marketing Specialist (m/w/d) you help us grow our customer registrations in existing Picnic hubs. You’re responsible for taking on the daily and weekly decision making across our paid online-marketing channels, such as Google and Facebook. Together with our Business Analysts you build reporting and dashboards and analyze all insightful data that is necessary to keep an overview of all channels.
You live and breath our acquisition numbers, know registrations across all channels, and what levers to work to impact registrations and the cost of them.
Not only will you execute but also proactively search for new ways forward and look for improvements in our online-marketing presence in each hub in order to effectively scale up our customer acquisition.
What you do
- Set up campaigns on Google, Facebook, Taboola, etc.
- Manage performance of campaigns and channels by balancing costs and registration targets
- Maintain an overview of all paid channels and execute changes to our setup if necessary
- Manage budget distribution across channels
- Build insightful reporting for paid acquisition
What you need
- Bachelor’s or Master’s degree in Digital Marketing, Marketing, Business Administration or equivalent
- 2-4 years of work experience preferably related to acquisition marketing using google or facebook ads manager
- Analytical mindset and interest to work with data
- Ability to work in an organized manner and to put structure into new processes
- Drive to improve processes and take responsibility
- You are hands-on and are able to execute from idea to implementation
- Fluency in German and English
What are the Picnic Perks?
- Steep learning curve by taking on responsibility from day one
- Freedom to realize own projects and implement your ideas
- Be part of a team with ground-breaking entrepreneurs, creative minds, and out-of-the-box-thinking colleagues
- No hierarchical thinking: Be your own leader!
- Participate in team events, Christmas or summer parties, and cosy barbeques
Up for the challenge? Then join us and be part of the Picnic team!